Small Retail Business Promotion Grant

Small Retail Business Promotion Grant

To Qualify:

  • Have a current Millcreek Business License as of January 31, 2020
  • Demonstrate a business interruption caused by required closures due to the COVID-19 public health emergency totaling at least $5,000 of reduced retail revenue
    • Evidence for this shall be submitted by the business. For example, by comparing Mar+Apr+May 2019 sales tax receipts with Mar+Apr+May 2020 sales tax receipts; or by comparing Jan+Feb 2020 sales tax receipts with Mar+Apr 2020 sales tax receipts; or by demonstrating in another comparative way that this loss occurred.
  • Must be an active retail business
    • Defined as having paid at least $150 in sales tax in any month in 2020
  • Must be a small business
    • Defined as 95 or fewer Full Time Equivalent employees as identified by the IRS


  • Up to $5,000 in reimbursement for business advertising
    • May include social media and digital promotions; direct mail; coupons; advertising space in print or online newspapers, magazines, or websites; radio; television; outdoor billboards or signage; flyers, doorhangers, and other printed materials; logoed T-shirts, hats, or merchandise; event sponsorships; or other legitimate marketing outreach to encourage increased sales and/or brand awareness. Cannot include consulting, payroll, or agency fees.


  1.  Apply to Millcreek between August 1 - August 31, 2020 HERE
  2. City would determine if qualified within three business days, and if so, reserve their $5,000 (first-come-first-served while city grant funds are available. It is estimated that Millcreek will authorize approximately $1,500,000 for the program, assisting the first 300 qualified businesses)
  3. Business would have until October 19, 2020 to advertise and submit receipts to city for reimbursement (receipts must be for purchases between August 1, 2020 and October 19, 2020)

All grantees would be reimbursed by Millcreek by October 31, 2020.

For any questions, please contact: Mike Winder (801-214-2722) or Josie Angerhofer (801-214-2761)